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Taste a World of Wellness: Reduced-Sugar Beverages with Benefits

Visit Booth #1831 at Chicago IFT FIRST® July 15 to 17 to transport your tastebuds to a World of Wellness where less sugar and more flavor meets function. Join us on a reduced-sugar taste journey by tasting Beverages with Benefits formulated to help you relax and rejuvenate.

Experience Sweegen’s Tastecode™ Natural Flavors for Taste Modulation, Sweetensify™ Taste Modulation Flavors with Sweet Protein Brazzein, Nature-Based Signature Sweetener Systems, and Sensegen’s Bio-Based Flavors.

Stop by Booth #1831 to Taste Relaxing and Rejuvenating Reduced-Sugar Beverages with Benefits in an entirely new way!

What You Will Taste

Daily Reduced-Sugar Demos will feature Sweegen’s Tastecode™ Natural Flavors for Taste Modulation, Sweetensify Flavors for Taste Modulation with Sweet Protein Brazzein, Nature-Based Signature Sweetener Systems, Sensegen’s Bio-Based Flavors, and more.

Sweegen & Sensegen have joined forces to create functional taste experiences to help you Relax and Rejuvenate…

Sweet Protein Joubli

No Added Sugar
Peach Mango Sweet Iced Tea

Featuring Sweegen’s Sweetensify Flavors for Taste Modulation with Sweet Protein Brazzein, Ultra+ Nature-Based Sweetener System, and Sensegen’s bio-based Pulpy Flavors.

Crafted with innovative sweet protein-based flavors for taste modulation, nature-based sweetener systems, and bio-based pulpy flavors, this iced tea offers a perfect balance of tropical flavor and clean sweetness.

Lavender Haze

Reduced Sugar Lemonade

Featuring Sweegen’s Tastecode™ Natural Flavors for Taste Modulation and Sensegen’s bio-based Floral Flavors

With a 60% sugar reduction (compared to typical full-sugar market products) using natural flavors for taste modulation, this lemonade provides a blissful blend of sweetness and bio-based floral notes, so you can dive into delight without guilt.

Rest & Restore

No Added Sugar Raspberry Rose Mocktail

Featuring Sweegen’s Ultra+ Nature-Based Sweetener System and Sensegen’s bio-based Floral Flavors

Sip your way into serenity, without the sugar crash. Delight in the delicate flavors of bio-based raspberry and rose, alongside magnesium, creating a floral escape that takes your taste buds to tranquility.

Mystical Mirage

No Added Sugar Energy Elixir

Featuring Sweegen’s Nature-Based Signature Bestevia® Sweetness and Sensegen’s bio-based Fantasy Flavors for Gaming

Elevate your gaming experience with a no added sugar fantasy flavor journey that evolves with every sip. With sweet protein-based flavors for taste modulation, clean caffeine, taurine, B vitamins, and magnesium, you can power up and win in more ways than one.

LazerFocus

No Added Sugar Lychee Mental Clarity Boost

Featuring Sweegen’s Ultra+ Nature-Based Sweetener System and Sensegen’s bio-based Exotic Flavors

Clear your mind with this clean, cognitive-focused no added sugar beverage. Natural flavors for taste modulation, nature-based sweetener system, bio-based flavor, clean caffeine, and L Theanine come together to promote relaxation and mental clarity for a jittery-free mind boost.

Hydration Oasis

No Added Sugar Yuzu Hydration Elevation Drink

Featuring Sweegen’s Sweetensify Flavors for Taste Modulation with Sweet Protein Brazzein and Sensegen’s bio-based Exotic Flavors

Quench your thirst with this hydrating beverage with sweet protein based-flavors for taste modulation, electrolytes and minerals. Hype up your hydration with refreshing flavors like exotic yuzu and lemon-lime.

Innovative Collaboration to Solve Your Taste Equations

All Relaxing and Rejuvenating Taste Experiences at our booth are fueled by Sweegen + Sensegen collaborative tech for creating better-for-you beverages with benefits, featuring bio-based flavors & novel sugar-reduction and taste optimization technologies.

What You Will Hear


Wellness Reimagined: Taste Tools, Sweet Proteins, and the Bold Future of Flavor and Sugar Reduction

Date: Monday, July 15 • 3:00 PM – 3:20 PM CST
Location: Exhibit Hall – Fireside Chat Booth 1685

Hear from Casey McCormick, Vice President of Global Innovation at Sweegen, and Natasha DSouza, Vice President of Taste & Consumer Experience at Sensegen, in a live fireside chat as they discuss Sweegen’s Sweetensify™ Flavors and its star sweet protein Brazzein, Tastecode™ Natural Flavors for Taste Modulation, and the bold flavor collaboration with Sensegen, biotechnology-based solution provider in taste, smell, and beauty.

Learn more here.

In case you miss it, check in with your Sweegen sales team member for a link to the recording.

Connect with Sweegen and Sensegen at our booth to taste the collaborative tech for creating better-for-you beverages.

Interested in booking a meeting?

Come by our booth anytime to chat with our Sales, Innovation and Sensory teams!

Eric Huss

Senior Manager
Business Development, US

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David Knapp

Senior Director
Business Development, Canada

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Sergio Borbolla

Director
Business Development, LATAM

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Michael Halvorsen

Senior Director
Business Development, EMEA

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Lila Mostefa

Manager
Business Development, EMEA

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Luca Giannone

Senior Vice President
Head of Sales, Global

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